Illustrations
Year
'24
Client
Similarweb
Scope
Illustration System
A scalable illustration system designed to simplify content creation and strengthen brand storytelling.
© Illustrations
System
Built a library of 1,000+ illustrations for Similarweb, defining a clean, witty visual language designed to create quick “Aha moments.” Led the end-to-end process and developed scalable templates to streamline content production and maintain consistency across blog assets.
Impact
Improved production speed and workflow efficiency for content and design teams, while strengthening a cohesive visual language across digital channels.